This September brings to us ITC Vegas, which DRC is excited to attend and honored to be a Specialty Category Sponsor for. This year’s ITC Vegas conference showcases many intriguing topics, including the necessity of DE&I in the insurance industry.
As the world continues to globalize, so does the insurance industry. There is an increasing number of people speaking English as a second language (or not at all), and now, these people are running businesses of increasing complexity. Inclusive measures such as multi-language capabilities must be made available to accommodate to this growing segment of the specialty market.
There is seldom a day that goes by where we do not hear about a company from another country looking to set up an office in the United States. When that happens in today’s digital age, one of the priority tasks of a company when expanding is to purchase cyber insurance for their systems (especially if they plan on expanding through remote work). They are more likely to go to a cyber-insurer that is able to offer these complex products in a way that is clearly understood by accommodating to their native tongue. This can best be done by utilizing a technology partner that offers multi-language capabilities for not just a seamless customer experience, but for an experience that can be understood in their native language as well.
When we speak of DE&I efforts, we often think of ways to be more consciously inclusive in the workplace. However, when it comes to potential clientele, the last thing an insurer should do is alienate growing segments of the market by not speaking to them in their native language. For insurers to be more inclusive and increase adoption of their products, they need multilingual capabilities embedded in their customer experience. DRC is one of the few technology providers that offer multilingual capabilities, so there is greater flexibility that is furnished to users who may speak more than one language/speak English as a second language. Offering complex products to a wider range of markets without forcing a common language provides a flexible and versatile user experience. The DRC Insurance Platform can support any language, allowing insurers to sell and service their products to those who may have felt more comfortable reviewing complicated documents in their first language.
“Several years ago, DRC embraced Microsoft resource files for rendering text on our portal screens. This architecture allows us to support all 50 languages supported by Microsoft to render our configurable front-end portals. Since 2019, we have offered a program for MS Amlin in French, Dutch, and UK English, with English as the base system language,” Rob Whitton, VP of Business Development claims.
Equity, inclusion and belonging require intentional action and commitment, which includes making conscious efforts to be inclusive. Collaborating with technology service companies like DRC that provide multi-language capabilities will not only allow for new regional market penetration, but also a better user experience that is not limited by the bounds of language.
